One of the main reasons seems to be based around the success and popularity following the DASjr Productions version of Bonnie Tyler's "Total Eclipse of the Heart" which built upon the Dusto Films (Dustin McLean) version of A-Ha's "Take On Me".
DASjr (David Scott) has put together a collection of footage from various news stations that highlight the coverage the videos have been receiving:
In with this footage is a brief interview with Dustin McLean that shows him working on his new video, Beck's 1993 single, "Loser".
This new video is now finished and I can proudly feature it here (thanks to "Funny or Die"):
Beck - Loser: Literal Video Version
Although I would love to embed the YouTube video here, due to copyright issues, I can only provide this link: